IMPROVING MANAGEMENT STRATEGIES FOR THE DEVELOPMENT OF CONSTRUCTION MATERIALS INDUSTRY ENTERPRISES
DOI:
https://doi.org/10.5281/zenodo.21718263Abstract
This article examines the need to improve management strategies in construction materials
industry enterprises, their theoretical foundations, distinctive characteristics, and the main directions for
enhancing strategic management under contemporary economic conditions. The study analyzes the role
of strategic management in strengthening enterprise competitiveness, improving production efficiency,
fostering innovation, and ensuring sustainable development. Based on the findings, conclusions and practical
recommendations are proposed for the effective implementation of modern management strategies in
construction materials manufacturing enterprises.
Keywords
construction materials industry, enterprise, construction materials manufacturing enterprise, strategic management, management strategy, enterprise development, competitiveness, innovation, sustainable development.References
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