ANALYSIS OF THE EXPERIENCE OF SUCCESSFUL AGROTOURISM DESTINATIONS IN DIFFERENT COUNTRIES: RECOMMENDATIONS FOR UZBEKISTAN
DOI:
https://doi.org/10.5281/zenodo.20734320Keywords:
agrotourism, rural tourism, comparative analysis, Uzbekistan, Italy, Japan, sustainable development, UNWTO, Silk Road tourism, destination management.Abstract
This article examines the development trajectories of successful agrotourism destinations across six distinct
national contexts: Italy, Germany, Japan, South Korea, New Zealand, and Australia. The main purpose of the study is to
identify transferable lessons for Uzbekistan. Drawing on peer-reviewed sources indexed in Scopus and Web of Science,
reports issued by the United Nations World Tourism Organization (UN Tourism/UNWTO), the Organisation for Economic
Co-operation and Development (OECD), and the Food and Agriculture Organization (FAO), as well as recent market
intelligence data, the study applies a mixed methodological framework comprising comparative institutional analysis and a
multi-criteria success factor scoring model. The article identifies infrastructure deficits, the absence of dedicated legislation,
and weak human capital as the primary barriers, and proposes a concrete eight-pillar policy roadmap adapted to the
institutional context of Uzbekistan.
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